Build your own ICON exclusively at Autotype - Autotype
Build your own ICON exclusively at Autotype

Nowhere else. We're it. Away from home base, Autotype is the only place where you can find and build your own ICON FJ ...

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Autotype + ICON Old School BR #66 Build in progress! - Autotype
Autotype + ICON Old School BR #66 Build in progress!

2500 hours of painstaking detail, daring, and skilled craftsmanship in every build. Here, we trace the production of a custom Autotype + Icon Old School BR #66, from frame to finish. Enjoy!   Read more

Brotherhood (and sisterhood) - Autotype
Brotherhood (and sisterhood)

A nod to the brotherhood of creators and designers…it's time to get real, get focused and get into the weeds. When we started autotype, we wanted to slow down, get inspired by the things we love and metaphorically get stuck in the minutiae.  Read more

The prize inside - Autotype
The prize inside

Love. graphic. art. books. Books are an adventure, they are timeless. Poseidon is no exception. This one came from my random monthly outing to the local comic book store. I routinely pass by the comics (no because I don't like them) in search of that something...

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Moore & Giles. Elizabeth Stroud. - Autotype
Moore & Giles. Elizabeth Stroud.

On Leather, Legacy, and Infinite Possibility: We're growing our community! As part of our Autotype Design Club, we asked our inaugural member ICON4x4 Founder Jonathan Ward to interview our newest: Moore & Giles' Elizabeth Stroud, VP of Bags and Accessories, on ...

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I heart Irma Boom - Autotype
I heart Irma Boom

This book never gets old for me, a modern classic printed in 2010. It seems to be the book I always grab when I'm pacing the studio. Maybe because it's BRILLIANTLY YELLOW or the print on the EDGE of the book makes me shout HALLELUJAH Read more